Every summer and fall, wildfires stretch across the western United States and Canada, sending carbon monoxide, carbon dioxide, and partic... Read More »
Part 2 of a 2-part series on senior care marketing trends to embrace in 2023 In part one of this series, we talked to four marketing expe... Read More »
Part 1 of a 2-part series on senior care marketing trends to embrace in 2023 As the marketing industry continues to evolve, new marketing... Read More »
Technology continues to play a key role in the senior care industry, particularly as we move into the post-pandemic period. iN2L + LifeLo... Read More »
Care plans are an essential element of senior care, and they play a particularly important role in memory care settings. Creating and man... Read More »
It’s well-known that staffing shortages have created significant challenges for the senior care industry, but a new report released by th... Read More »
Food preparation and service are integral aspects of senior care settings. In addition to challenges such as providing a varied and appea... Read More »
Automation technology, which streamlines processes and reduces the need for human input, offers many benefits within the senior care indu... Read More »
For many people, animals evoke fond memories of beloved pets. Bringing a dog into a room, for example, can prompt conversation, engagemen... Read More »
Effective marketing is important to a memory care program’s success. But rather than using marketing techniques and messages intended for... Read More »
The COVID-19 pandemic had a tremendous impact on the senior care industry, but it resulted in particular challenges for dining services. ... Read More »
The senior housing industry is becoming increasingly differentiated. Businesses are moving away from more general senior housing services... Read More »
Effective marketing strategies are key to building a senior care organization’s brand. By following marketing best practices, an organiza... Read More »
Sustainability is key to protecting the environment and preserving the world for future generations. It’s a hot topic in many different f... Read More »
Part 2 of a 2-part series on addressing the loneliness epidemic in senior care In part one of this article, we introduced you to several ... Read More »
From social media marketing to content marketing, senior care communities have many potential tools available to generate leads, build ce... Read More »
Part 1 of a 2-part series on addressing the loneliness epidemic in senior care The social distancing requirements of the Covid-19 pandemi... Read More »
Every day, senior care facilities have to meet strict standards, including state and federal regulation requirements. While such a focus ... Read More »
Technology plays an increasingly important role in senior care. From platforms that help monitor resident health to technology that suppo... Read More »
Staff evaluations are a key element of measuring employee performance and ensuring staff receive the support they need. But some common i... Read More »
Senior care organizations, as well as healthcare organizations, tend to naturally develop silos. This siloed structure may not be intenti... Read More »
On October 12th, I Advance Senior Care had the pleasure of hosting a webinar titled “Taking the Resident Experience to the Next Level: An... Read More »
Media placements are a key element of a marketing strategy, and they offer many benefits to senior care organizations. Successfully secur... Read More »
When the COVID-19 pandemic prevented in-person hiring events from taking place, the senior care industry had to turn to online staff recr... Read More »
Falls pose a significant risk when it comes to senior health. The CDC reports that an older adult, age 65+, suffers a fall every second i... Read More »
Since senior care organizations care for a vulnerable population, flu season is an annual concern. While many organizations likely alread... Read More »
Effectively marketing a senior care organization is key to building census and maintaining a positive reputation. In addition to traditio... Read More »
The pandemic and the nursing shortage have highlighted the changing priorities and desires of health care staff. To attract and retain st... Read More »
Staff morale can impact staff performance, retention, and the quality of care that a senior care organization can deliver to residents. B... Read More »
Infection prevention is a critical component of providing senior care residents with quality care. According to the 2018 study, “Nursing ... Read More »
